The aim is to drive young adults to seek information and remind them of what they’re missing

The campaign will kick off in the U.S. Monday across national television, radio, paid social and, of course, YouTube
YouTube/Vaccine Confidence Project

By David Cohen

40 mins ago

YouTube teamed up with the Vaccine Confidence Project on a global public service announcement campaign aimed at urging young adults to become informed about Covid-19 vaccines and remind them of the activities they have been missing out on due to the pandemic.