‘We Are Team USA’ Campaign Champions Diversity on the Road to the Tokyo Olympics
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‘We Are Team USA’ Campaign Champions Diversity on the Road to the Tokyo Olympics

By  |  April 20, 2021  |  Uncategorized  |  No Comments

The spot showcases the diversity of Team USA’s athletes both on and off the field


“We Are Team USA” kicks off a campaign that will span all social media channels.
USOPC


By Leonardo Faierman

10 mins ago

Team USA represents more than the accolades they collect, and a new campaign—“We Are Team USA”—from the United States Olympic & Paralympic Committee (USOPC) highlights the diversity of athletes’ lives, showing them as “record-breakers” and “history-makers” as much as athletes, bakers, artists, musicians and activists.

Leonardo Faierman

@LeonardoEff
[email protected]
Leonardo Faierman is an Adweek freelance writer.

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