couch tv

Vizio has grown its platform team has grown more than tenfold in less than two years.
Getty Images

By Andrew Blustein

41 mins ago

To ride the streaming wave, Vizio propped up a small ad sales team of about a half dozen employees in late 2019. After a reorganization and further investments in areas such as programming for Vizio’s ad-supported streaming service, WatchFree, the company’s platform unit now stands at nearly 70 employees.

The Business of Marketing

Don’t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.