The inauguration ceremony and the coverage surrounding it can be viewed on Twitter via multiple news accounts and official feeds
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By David Cohen

1 hour ago

Twitter detailed its plans for Inauguration Day Wednesday, Jan. 20, both in terms of protecting the public conversation and giving people a way to view and follow the events, and the social network also reiterated details about the transfer of institutional White House accounts from the outgoing administration to the incoming administration.

The company wrote in a blog post late Thursday, “This year, multiple challenging circumstances will require that most people experience this historic ceremony virtually. As Twitter will serve as both a venue for people to watch and talk about this political event, and play a key role in facilitating the transfer of official government communication channels, we want to be transparent and clear about what people should expect to see on the platform.”

Earlier this week, Twitter said it was permanently suspending over 70,000 accounts that were primarily dedicated to sharing content related to conspiracy theory QAnon, and the social network added Thursday that it will maintain open lines of communication with law enforcement through the inauguration to thwart attempts to use its platform to incite violence, organize attacks or share misinformation about the outcome of the election.

The inauguration ceremony and the coverage surrounding it can be viewed on Twitter via multiple news accounts and official inauguration feeds, including @JCCIC and @BidenInaugural, as well as via the social network’s U.S. Elections Hub, which will also provide curated Moments and recommendations of lists and accounts to follow from trusted and official sources.

Twitter also shared details, much of which has been reported in recent weeks, on the transfer of institutional accounts.

Accounts from the outgoing administration will be transferred to the National Archives and Records Administration, where tweets and account history will remain publicly available, and user names will be updated to reflect this move. For example, the @POTUS account for outgoing President Donald Trump will be publicly archived as @POTUS45, just as the account for the administration of President Barack Obama was archived as @POTUS44.

Accounts will not retain followers from administration to administration, and followers of those accounts, as well as followers of relevant accounts tied to President-elect Joe Biden and Vice President-elect Kamala Harris, will receive in-application alerts and other prompts detailing the archival process and encouraging them to follow the new administration’s accounts.

Twitter spokesperson Nick Pacilio confirmed to Adweek last December that this marked a policy change from the previous presidential transition, when Obama’s followers were automatically transferred to Trump, but he would not comment on the reason for the change.

Here are the details on individual accounts:

  • @Cabinet will be transferred from the outgoing administration to the incoming administration.
  • @FLOTUS will be archived and be transferred from Melania Trump to Jill Biden.
  • @FLOTUSBiden will become @FLOTUS.
  • @LaCasaBlanca will be transferred from the outgoing administration to the incoming administration.
  • @POTUS will be archived and be transferred from Trump to Biden.
  • @PresElectBiden will become @POTUS.
  • @PressSec will be archived and be transferred from Kayleigh McEnany to Jen Psaki.
  • @PressSecPsaki will become @PressSec.
  • @SecondGentleman will be created for Doug Emhoff, Harris’ husband.
  • @SenKamalaHarris will become @VP.
  • @Transition46 will become @WhiteHouse.
  • @VP will be archived and be transferred from Mike Pence to Harris.
  • @WhiteHouse will be archived and transferred to the new administration.

Rob Flaherty, Biden’s digital director, said in a tweet Thursday, “Twitter is starting us at zero but recommended that the president of the U.S. tag other accounts to encourage growth,” adding that on other platforms:

  • Facebook is transferring Biden’s followers to its POTUS page.
  • Snapchat is turning its White House account over to the Biden administration.
  • Subscribers to the YouTube White House account are being transferred over between administrations.