‘Thriving in the gray’ with the vp of marketing at cannabis cultivator-distributor Parallel

Rebecca Allison
At Parallel, Rebecca Allison helped build everything from a point-of-sales operation to a delivery system.
Parallel

While many companies’ plans were completely upended in 2020, the pandemic was more like a blip on the already busy radar of Parallel, the farm-to-distribution cannabis company formerly known as Surterra Wellness.

The Business of Marketing

Don’t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.