It used Spark AR to duplicate the technique first used by Alfred Hitchcock in 1958

The Vertigo effect was also used in classics including Jaws, The Lion King, Lord of the Rings, Pulp Fiction and Raging Bull
The New York Times

By David Cohen

1 hour ago

The New York Times is helping film fans get ready for the 93rd Academy Awards Sunday night (April 25) by bringing an effect used in many classic films to Instagram.