The Formula for an Effective Super Bowl Ad? New Research Finds 2 Key Factors
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The Formula for an Effective Super Bowl Ad? New Research Finds 2 Key Factors

By  |  February 7, 2021  |  Uncategorized  |  No Comments

A unique spin on a consistent approach is the wining combination

A new study finds Super Bowl advertisers thrive when, like Bud Light, they build on existing campaigns in unique ways.
Bud Light

By David Griner

32 mins ago

With a perennial price tag in the millions, Super Bowl ads have long generated huge debate about when—or even if—they’re worth the investment.

About the Author: David Griner

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