The CW Will Sit Out May’s Upfronts Week, Skipping an Event for the Second Year
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The CW Will Sit Out May’s Upfronts Week, Skipping an Event for the Second Year

By  |  April 15, 2021  |  Uncategorized  |  No Comments

Company will be the only usual presenter absent from the annual marketing presentation

The CW usually closes out upfronts week with a Thursday morning event for marketers.
John P. Filo/The CW

By Jason Lynch

12 mins ago

Just moments after the first traditional presenter during May’s upfront week, NBCUniversal, said that it would be returning to its usual slot this year, the usual concluding presenter said it will be sitting out the annual event for marketers.

Jason Lynch

@jasonlynch
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Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

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