NRG found that they were 1.7 times more likely to see a movie on premiere weekend than non-users

81% of Snapchatters indicated that they will watch movies in theaters as much as or more often than before Covid-19
Snap Inc.

By David Cohen

35 mins ago

As Covid-19 vaccines become more widely available and more businesses begin reopening their doors or increasing their capacities, the No. 1 post-pandemic activity that Snapchatters are looking forward to is going to the movies.