Sephora Invites You to Find Your Perfect Eyebrows in New AR Ad Campaign
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Sephora Invites You to Find Your Perfect Eyebrows in New AR Ad Campaign

By  |  May 17, 2021  |  Uncategorized  |  No Comments

The try-on functionality mirrors Anastasia Beverly Hills’ new Brow App


The ads allow consumers to see what Anastasia’s Brow Wiz eyebrow pencil will look like on their faces.Courtesy Anastasia

Beauty retailer Sephora is launching a digital ad campaign that uses augmented reality (AR) to showcase the try-on functionality from makeup brand Anastasia Beverly Hills’ new Brow App.

About the Author: Lisa Lacy

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