Celebratory lifestyle clothes are back at the fashion retailer—but loungewear isn’t being tossed out

Scotch & Soda opened two stores in California in January, bringing its U.S. footprint to 43 stores. It will also open new offices in Shanghai and Milan.
Scotch & Soda opened two stores in California in January, bringing its U.S. footprint to 43 stores. It will also open new offices in Shanghai and Milan.
HeroPxl

By Emilia David

47 mins ago

Fashion retailer Scotch & Soda aims to bring customers back to its stores with a new brand identity that incorporates the free spirit of its Amsterdam home.