2016 campaign spotlights predatory practices

Michelle Lawrence’s 2016 anti-tobacco PSA made a huge impact.
Tobacco Free California

Continuing our Black History Month series in partnership with agency owner Derek Walker, highlighting the creative perspectives and success of Black industry professionals, we learn about how Cashmere acd Michelle Lawrence took on Big Tobacco. 

Derek Walker

Derek Walker is the founder of agency Brown & Browner in Columbia, S.C.