Molson Coors Wants Its First U.K. Hard Seltzer to ‘Burst Onto the Seltzer Stage’
molson-coors-wants-its-first-uk.-hard-seltzer-to-‘burst-onto-the-seltzer-stage’

Molson Coors Wants Its First U.K. Hard Seltzer to ‘Burst Onto the Seltzer Stage’

By  |  June 8, 2021  |  Uncategorized  |  No Comments

Molson Coors wants to capture the attention of consumers who revel in self-expression to persuade them to experience its first U.K. hard seltzer, Three Fold. To do that, the beverage brand launched a $7 million (5 million pound) campaign showcasing the liberation of movement.

About the Author: Stephen Lepitak

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