MLS’ Impact Rebrands as Club de Foot Montréal to Show Local Pride
mls’-impact-rebrands-as-club-de-foot-montreal-to-show-local-pride

MLS’ Impact Rebrands as Club de Foot Montréal to Show Local Pride

By  |  January 28, 2021  |  Uncategorized  |  No Comments

Though the city’s history inspired the changes, some local fans need a little convincing

cf montreal poster

The club formed in 1992, joined MLS in 2012, and rebranded this year.
Club de Foot Montréal

By David Cohen

22 mins ago

The year’s first major sports franchise rebrand came early—Jan. 14, to be exact—when Major League Soccer’s Montreal Impact revealed that it was becoming Club de Foot Montréal, or CF Montréal, effective immediately.

David Cohen

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David Cohen is editor of Adweek’s Social Pro Daily.

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