Marketers Embrace AI for Content Creation and Creative Inspiration
marketers-embrace-ai-for-content-creation-and-creative-inspiration

Marketers Embrace AI for Content Creation and Creative Inspiration

By  |  May 10, 2021  |  Uncategorized  |  No Comments

Startups and agencies are curbing the tech’s more eccentric tendencies


GPT-3 takes words from across the internet to auto-populate text for users.
Boris SV/Getty Images


By Patrick Kulp

39 mins ago

When research group OpenAI first introduced what is arguably the most powerful text generator in the world last year, it immediately wowed the AI community with its ability to produce realistic copy. Trained on nearly 1 trillion words pulled from across the internet, the generator, known as GPT-3, is able to mimic the style of a piece of writing based on something as short as a single passage.

This story first appeared in the May 10, 2021, issue of Adweek magazine. Click here to subscribe.

Patrick Kulp

@patrickkulp
[email protected]
Patrick Kulp is an emerging tech reporter at Adweek.

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