The campaign from Saatchi & Saatchi will run for six months

The campaign will start running April 9 across TV, OOH, social, and radio for a six month period.
The campaign will start running April 9 across TV, OOH, social, and radio for a six month period.
Saatchi & Saatchi

By Stephen Lepitak

38 mins ago

Popular advice says to try and drink about half a gallon of water each day, which is no easy feat for many people. As a result, Britvic-owned fruit drink brand Robinsons aims to help “flavor a billion water moments” with the release of a campaign to keep consumers better hydrated.