The publisher of Akira, Attack on Titan and more turned to agency Gretel to find unity

Japanese publishing house Kodansha created a more consistent brand identity that will live across its titles, merchandise and more.

By Sara Century

46 seconds ago

In Kodansha’s century-plus of business, the publisher has introduced audiences to iconic titles like Attack on Titan, Akira, and Pretty Guardian Sailor Moon, not to mention kickstarting the careers of legendary storytellers like Haruki Murakami.