How To Grow A New Business With SEO Copywriting – In this article we will be discussing all about SEO Copywriting and why it is essential on growing your business.
They say that content is king. I heard about this almost a thousand times, Nowadays, it is not enough to write articles on your website and expect a lot of traffic to pour in.
For the little guy, a local business or a new business – what you need is a strategy called SEO Copywriting.
Wondering what SEO copywriting is — and if it’s important for your site?
SEO copywriting is a specialized form of online writing that:
SEO copywriting is quality writing. Period. The keyphrases shouldn’t make the writing hard-to-read, sound repetitive, or lose its conversion focus.
Today, it’s impossible to have a good digital strategy without one crucial thing: SEO.
SEO or search engine optimization is the cornerstone of highly visible, highly relevant online content. And the best brands know they need great SEO copywriting services to help them climb to the top.
Why, you ask?
Simple: ranking on the web requires a lot more than just having great content.
Think of it this way, even if you made the most beautiful shirt in the world, would you be able to sell it? If you only made one of them, and you didn’t know how to get it to a place where customers could see it — probably not!
Even if your content is outstanding and your brand is reliable, that’s not always enough to rank. Instead, you need the help of a good SEO copywriter to give your content the finishing touch it needs to shoot to the top of the SERPs.
SEO copywriting combines two things that, unfortunately, most brands aren’t great at: SEO and copywriting. Even if you have a strong team of in-house writers, SEO is a specific industry that takes a lot of time and attention to learn. This means not everyone knows it, and even the people who do don’t always know it well.
This is why it’s so critical to seek help from a professional.
When it’s done right, SEO copywriting services can do the following things for your brand:
A lot of business owners don’t understand why they need SEO copywriting services. This is primarily because these business owners aren’t familiar with the process of search engine optimization, or the effect it can have on online content.
SEO content is copy written with the aim of drawing new visitors to your site.
The more traffic your website gets, the more sales you make and the more authority you earn.
To create effective SEO content, copywriters use a variety of strategies, including placing keywords and phrases throughout the copy, optimizing meta content and images, and formatting the headline so that it’s easy for readers and search engines to understand.
Our company, Web Design Maidstone has been in the forefront of SEO Copywriting.
In fact, Roland, who is the founder receives several awards and is a hall of famer when it comes to SEO Copywriting.
“I wanted something to set me apart from other copywriters,” explains Roland.
At first, he helped friends revise their websites for practice. But then a big break came along: a nonprofit group contacted him about mentoring them in web copywriting. Because of their tight budget, they couldn’t afford to pay him to do the work.
Roland figured it would be good experience, and spent a few hours each day teaching them what he had learned through Copywriting 2.0. Two weeks later, the website was already drawing 33% more traffic.
His good work didn’t go unnoticed, as shortly thereafter, a real estate company in Dubai came calling, in need of an overhaul of their web presence to support their marketing efforts.
Again, Roland applied Nick’s techniques. The real estate company liked what they heard, implemented the suggestions, and now has a top-performing website.
“I told them the good and the bad side of their online strategy . . . what and why it needs to be done and how,” says Roland. “What I have suggested to them almost put their marketing effort on autopilot!”
You can learn more about Roland’s SEO Copywriting to grow your business at https://web-design-maidstone.com/