Patrick Llewellyn on remote team-building

two people reading a book with their backs against each other atop a giant book
Talking—and reading—strengthens culture.
Malte Mueller/Getty Images

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, 99designs’ Patrick Llewellyn shares his leadership’s approach to informal connection and collaborative learning with a fully remote team. Below, in his own words, he describes the outcomes of initiating a virtual book club.