Exclusive: Johnson & Johnson Created a Parent’s Guide to Discussing Racism With Kids
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Exclusive: Johnson & Johnson Created a Parent’s Guide to Discussing Racism With Kids

By  |  March 19, 2021  |  Uncategorized  |  No Comments

Made with help from Some Spider Studios, the guide breaks down one of the toughest talks for families


By Shannon Miller

31 mins ago

When it comes to a complex topic like race, children are much more receptive to new information than they often get credited for. In fact, according to some studies, a child a can begin to recognize race as early as six months old. Still, it can be rather difficult to find the right language that will convey the intricacies of racism to a toddler.

Shannon Miller

@ShannonL_Miller

Shannon Miller is Adweek’s Senior Editor of Creativity & Representation.

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