Discovery’s Magnolia Network Delays Linear Debut Until 2022, Sets July Digital Rollout
By Kelsey Sutton |
February 11, 2021 |
Company will revisit upfront deals with marketers following postponement
In July, Discovery will roll out a Magnolia app, which will be free for Discovery+ subscribers.
Chip and Joanna Gaines’ long-awaited Discovery cable channel, Magnolia Network, has a new debut date—but don’t expect to see it on linear for nearly another year.