Discovery Counts 15 Million Total Streaming Subscribers as Discovery+ Roll-Out Continues
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Discovery Counts 15 Million Total Streaming Subscribers as Discovery+ Roll-Out Continues

By  |  April 28, 2021  |  Uncategorized  |  No Comments

New service’s ad-supported tier is company’s ‘breakout hit’

The interface of Discovery streaming service Discovery+ is displayed on a TV, an iPad and a laptop.
Discovery’s ad-supported tier has a domestic ARPU of $10, which the company aims to push even higher.
Discovery+


By Kelsey Sutton

31 mins ago

The debut of Discovery+ early this year has significantly bulked up Discovery’s total subscriber count. Since the end of 2020, the entertainment company, which is looking to level its linear business with a push into streaming, has added about 10 million new paying streaming subscribers across its portfolio.

Kelsey Sutton

@kelseymsutton
[email protected]
Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

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