Define the Need You Serve

Define the Need You Serve

By  |  June 3, 2021  |  Uncategorized  |  No Comments

As part of the CMO Reboot Playbook: The Elevated Role of Marketing, Pam Kaufman, President of Global Consumer Products for ViacomCBS, shares her play on embracing a new way of thinking to overcome drastically shifting marketplace changes while also meeting customer’s ever-changing expectations.

About the Author: Al Mannarino

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