Corona Is Rolling Out Sustainable Packaging Made From Barley Straw, Using 90% Less Water

By Sara Spary | March 18, 2021 | Uncategorized | No Comments

Innovation will be piloted in Colombia and Argentina ahead of a possible global launch

Corona Barley Straw Packaging – Fridge 2

35 mins ago

Corona, the AB InBev-owned beer, has rolled out new sustainable packs made from Barley straw fibers in Colombia as part of a pilot that could see the innovative packaging introduced globally.

Don’t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

Sara Spary

@saramayspary
[email protected]
Sara Spary is a freelance journalist based in London. She’s been a reporter for eight years, covering advertising and consumer brands.