Avon's first TikTok campaign aims to reach a new audience via beauty influencers.
Avon’s first TikTok campaign aims to reach a new audience via beauty influencers.
VaynerMedia / Avon

LONDON—The beauty brand Avon has made its debut on TikTok through a new #LiftLockPop campaign that will “help Avon reach a new audience” and boost sales from social channels as part of a “digital transformation journey,” according to VaynerMedia.

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