woman holding visualized checklist
Empathy should be checked off on the new skills list.
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By Karen Freberg

12 mins ago

The impact of Covid-19 has had a significant impact across the board with the marketing and advertising industry in 2020, but there is hope for the industry to swing back this year.

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Karen Freberg

@kfreberg

Karen Freberg is an associate professor in strategic communications at the University of Louisville and is a member of Adweek’s Academic Council.